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The People's Alcohol Action Coalition originated in Alice Springs in the mid 1990s as PAAG – the People’s Alcohol Action Group – a community-based response to growing awareness of excessive alcohol use and associated harm in the central Australian region. A public meeting was called in September 2000 to consider the community’s response to the debate that was occurring in relation to the campaign to trial a range of measures aimed at reducing alcohol-related harm.

It was unanimously agreed to re-activate the group as the People’s Alcohol Action Coalition with the intention of providing a platform for community action. The decision to re-form the group incorporated the following aims, which are the same today:

    To work towards reducing the impacts of alcohol-related harm, including the following strategies:

    • developing constructive reforms to the sale of alcohol;
    • advocating controls on public consumption;
    • advocating responsible service of alcohol; and
    • promoting healthy lifestyles.

PAAC does not seek prohibition, but supports people’s right to drink in a responsible and safe manner.

If you support PAAC’s aims and would like to be included on the PAAC mailing list, and receive information about PAAC meetings and campaigns, please email us at


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